Digital Kings Networking, LLC
Google Guaranteed is a new consumer protection feature introduced by Google. Businesses that advertise through Local Services Ads can apply for the program, providing customers with additional assurance.
The Google Guaranteed program could be a valuable lead generation tool that helps small businesses stand out.
The program assists in showcasing pre-screened home service providers. These advertisements, which feature an easily visible green badge with a checkmark, may catch customers' attention of customers more than others.
What is Google Guaranteed?
Google Guaranteed is a certification program designed to boost customer trust in local businesses. Customers vetting companies online can look for the Google Guaranteed Badge, which protects a business' assets if something goes wrong.
Program Details
Some companies use Local Services Ads prior to the Google Guaranteed program. you can apply to the program by signing up for Local Services Ads and filling out an application.
The program calls for both a screening process and a verification process to approve of your business online. Some companies will need to set up a Google account if they are just starting to help manage the business online.
Google will check your business license, insurance, and online reviews. They will also conduct employee background checks at no cost to you. The owner and partner backgrounds are checked depending on the nature of your business.
If your company passes this screening, you'll be given a badge to show customers to customers to show that Google has prequalified you.
Currently, the program covers various industries including HVAC, pest control, pet grooming, photography, plumbing, water damage restoration, etc. The program also covers up to $2,000 in the US.
Local Service Ads vs. Google Guaranteed
Google Guaranteed and Local Services sound similar, but businesses should know the differences between the platforms. Both programs are synced together via your Google account.
Local Services Ads connect your business with people who are looking for the services you provide on Google. Businesses only pay when a customer calls, books, or messages directly from the advertisement.
Many companies are already using Google's Local Services Ads to generate leads through paid search efforts. Instead, the Google Guarantee assists businesses that want to increase organic traffic.
Business listings on Google provide potential customers with online reviews and demographic information to make phone calls. Business owners can thrive from being guaranteed for Google search and maps regarding their company.
Building Your Google Business Online
Google Guaranteed assists local businesses grow their consumer base and can help with product positioning.
The program has the potential to significantly impact small businesses that are struggling to navigate search marketing. It may allow you to devote more time to running your business rather than worrying about keyword research and bidding strategies.
While paid search can be an effective tool, many businesses have to devote the time or resources to online resources. Most online programs provided by Google will have a return on investment.
Expert digital marketing consulting is always available! Owner may want to start experimenting on ways to . The Google Guaranteed Ads program provides a unique way for businesses to rise to the top of search results.
The results of most searches may appear above the standard pay-per-click (PPC) Google Ads. The ad format only allows you to display company information like your phone number, operating hours, and customer rating.
The program serves as a consumer protection service, allowing customers to spend money confidently. Customers may find it faster and easier to vet potential providers now that they know Google is behind the quality.
Companies should be knowledgeable about the factors that can help boost Google sales. It is critical to determine your business' eligibility for the Google Guaranteed badge. To accomplish this, companies must ensure that their ads are search engine optimized.
To accomplish this, companies must ensure that their ads are search engine optimized.
SEO, or search engine optimization, can help you rank higher than your competitors in search engine results. Being a part of Google Guaranteed home services gives you an advantage over the competition.
Contact our specialists at Digital Kings Networking for additional questions or concerns!
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